Search Engine Optimization is a strong process to rank any website or web page in the first page of organic search result for any particular search engine. In this video I have explained top SEO factors which will help your website to get the 1st page of SERP.
SEO is a long term process starting from keyword research to social media marketing it includes vast range of guidelines to follow by any webmaster to get the top organic rank. Watch the full video to understand the process in details.
Achieving the golden top ten ranking on search engines can have such a great impact on the growth and success of any online business and an investment made towards ensuri
ng the fundamental best practices and winning strategies are observed to gain that top ranking has the potential of giving any business a real competitive edge. There are common strategies that online entrepreneurs can make use of to get better ranking, however it takes the right tips and a good strategy if the desired results are to be realized.
Some of the tips and tricks that can ensure optimum benefits in organic seo include the following:
Have a well developed keyword list: People search for products and services online using keywords and for you to have some leverage in use of keywords for improved ranking, you should take time and list down the common keywords that people use to search for the kind of products you offer online. You can use a tool like Google keyword planner to check for the estimated traffic each of the keywords gain online. With the results on traffic for each keyword in place, you can then prepare your content with the most relevant keywords that generate the highest traffic. When developing your website, you should also consider using keywords on your URL names and the name should be shorter for better ranking.
Write quality and compelling content: You can have well organized keywords but if your content is not compelling, it may not have much impact on your business. High quality content is known to stir interest and has the potential of being shared by the readers and even becoming viral. Google also rewards viral content in its algorithm and quality content can help in improving the rankings greatly. As you organize quality content, you should also consider repetition of keyword in your content but it should be done in a way that enhances the flow of content.
Track your results: As you work to enhance your rankings, you can also measure the impact of your activities by using Google webmaster tools like Google analytics, marketing automation and call tracking tools. The tools can help you gain insight on your sites performance and be able to identify errors for improved performance. With the tools you can measure the search traffic for any changes, the user’s you have gained as a result of organic seo and how they are interacting with your site. As you track your results, you can also optimize your website to be mobile friendly given a huge segment of users search for products or services using mobile phones.
Develop Link Building Strategy: The linking of external authority websites to your site also helps in improving your ranking. When incorporated with great keyword balance and quality content, it sends signals to Google that your site is relevant in the field. You can also integrate social media signals so as to attract traffic from the social media platforms.
SEO the full of what is search engine optimization is a very crucial part of regular ranking system for any web page. Google gives value to every page depending on the quality of the contents, keywords density, internal and external link structure and many other factors. This value reflects in the organic search ranking for any particular webpage. It’s known as “Page Rank” for search engine optimizers. Now the question follows as to how to direct Google for the betterment of the page rank that too for the keywords being targeted. The only way is to assure that Google actually receives the correct indicator from the page to be optimized and the high quality link structure should be maintained.
What is to be kept in mind is that there is a slim streak of difference between optimization of a page and over optimization of a page. Optimization brings in the desired result whereas over optimization can produce just the contradictory one. Therefore let us discuss how a particular a page can be optimized for a keyword and perk up its rank in a more proficient way at the same time keep away from over-optimization.
For better organic ranking, following factors need to be maintained in any particular page:
Strong external link structure has to be maintained for a better page rank
Links from high quality or high PR pages will boost the page rank of any particular webpage
For external linking, only industry specific links should be considered to get maximum benefit
Proper keyword placement in the page title is mandatory for important pages of any website
Proper keyword placement in the “Head tags” in the body content is important
Unique and high quality content will get more organic visitor, it will also help to get high PR
3% to 6% keyword density should be maintained in the body content
All important pages should be linked from Home page or a few click away from the home page
Internal link structure should be optimized and maintained for important pages of any website
There are so many other factors apart from above mentioned points but you will get good result, if you can maintain these guidelines. For link building, you should target websites related to same products or services you are offering to your online customers. Always target one high quality website link rather than 10 low quality website links.